Home Selling Tips: Consider the Property Buyer's Perspective

by Marianna E Perez 06/10/2018

If you plan to list your home, you may want to consider the buyer's perspective. That way, you can determine what differentiates your residence from others and promote your house to potential buyers accordingly.

Now, let's take a look at three tips to help you evaluate the buyer's perspective.

1. Assess Your House's Strengths and Weaknesses

Your home may be a wonderful option for many property buyers – you just need to be able to accentuate the key features of your residence to the right groups of prospective buyers.

Oftentimes, it helps to conduct a home inspection prior to listing a residence. A home inspection enables you to gain comprehensive insights into your house's strengths and weaknesses. Then, you can take the necessary steps to transform your home's weaknesses into strengths.

2. Consider Your Home's Location

Location plays an important role in a buyer's decision to purchase a house. Therefore, you need to think about where your home is located so you can price your residence competitively.

For example, a home in a small town may prove to be more affordable than a comparable residence in a big city. At the same time, a big city house likely provides convenient access to a broad range of notable landmarks and attractions.

You may want to check out the prices of comparable houses in your city or town too. With this housing market data in hand, you can boost the likelihood of setting a competitive initial asking price for your residence.

3. Craft an Engaging House Listing

A home listing offers a great opportunity to connect with a buyer. And if a buyer likes a house after reading a listing, he or she may be more inclined than ever before to set up a house showing.

Think about why a buyer may choose your house over others when you craft your home listing. By doing so, you may be able to find ways to help your home listing stand out to prospective buyers.

Furthermore, you should review your home listing closely before it is published. Because if your home listing is filled with grammatical errors or inaccuracies, buyers may shy away from your house.

As you look for ways to promote your residence to the right groups of buyers, you may want to hire a real estate agent as well. In fact, if you have a real estate agent at your side, you can receive plenty of support as you navigate the property selling journey.

A real estate agent will help you list your residence, set a competitive initial asking price for it and set up home showings and open house events. Plus, if you ever have concerns or questions during the property selling journey, you can receive expert responses from your real estate agent.

Ready to add your house to the real estate market? Use the aforementioned tips, and you can consider the buyer's perspective and increase your chances of enjoying a quick, profitable house selling experience.

About the Author
Author

Marianna E Perez

Marianna E. Perez is a Real Estate professional with over 20 years of experience. A lifelong resident of South Florida, she keeps her finger on the pulse of the latest trends and movements in the real estate market. She offers clients top-notch guidance from start to finish, ensuring the entire process is seamless, efficient and rewarding. Prior to entering real estate, Marianna was Senior Vice President of Commercial Real Estate Banking at City National Bank of Florida. She provided strategic leadership facilitating profitable and efficient origination of real estate loans. Marianna was a trusted advisor to clients and to the bank growing a real estate portfolio to over $300 million. She is firmly committed to the philosophy “not quantity, but quality,” which she practices in both her personal and professional life. Marianna is a graduate of FIU where she earned a bachelor’s degree in business management. She is a member of the Miami Association of Realtors, a lifetime board member of the BASF (Builders Association of South Florida), a member of CREW (Commercial Real Estate Women), and ICSC (International Council of Shopping Centers). She is also involved with the Women’s Leadership Council (United Way TNC). In addition, Marianna has received these special industry accolades: Housing Hall of Fame inductee 2017 Builders Association of South Florida, Associate of the Year 2017 Builders Association of South Florida, Florida’s Best Awards Chair 2016 and 2004 Builders Association of South Florida, Vice President 2008 Builders Association of South Florida, President’s Award 2008 and 2003